About

My journey blends a foundation in analytical marketing with a passion for technology and innovation. I hold a Bachelor of Science in Marketing, which equipped me with a data-driven approach to understanding markets and consumer behavior—setting me apart from traditional marketing paths. Building on that, I earned a Master of Management in Innovation & Entrepreneurship from Queen’s University, where I deepened my expertise in strategy, agile project management, and creative problem-solving.

Along the way, I’ve developed strong technical skills in data analysis, visualization, and workflow optimization, using tools like SQL, R, Tableau, and Spreadsheets to turn complex data into actionable insights. My work often sits at the intersection of technology, design thinking, and business impact—driven by the belief that innovation is only meaningful when it solves real problems.